Amazon.com Intends to Recoup Kindle Fire Investment Through Sell Ads- AMZN, AAPL, GOOG, EBAY, LINTA, DANG
Amazon.com, Inc. (NASDAQ:AMZN) intends to make back its investment in the Kindle Fire, and earn a small profit by selling digital content like e-books, music and movies to the huge Kindle Fire user base.
The Amazon Kindle Fire is one of the nearly all popular consumer tablets to date, second only to the Apple Inc. (NASDAQ:AAPL) ‘s iPad. The Kindle Fire, Google Inc (NASDAQ:GOOG)‘s Android has seen its tablet market share increase in the previous couple of quarters.
Though, it is also seeming at other means to monetize the Kindle Fire. In the history, it experimented with screensaver ads for the Kindle. Gradually, it is now intending to sell ads on the Kindle Fire’s welcome screen in a package which starts at $600,000. The ad campaign will run for 2 months and will contain ad inventory from Amazon’s Special Offers product. For $1 million, advertisers be able to get even more inventory.
Let’s have a brief overview of the financial highlights of the stock, Shares of NASDAQ:AMZN dropped -0.90 cent or -0.47% to settle at May 22, 9:51AM EDT at $217.00. The Beta factor, which measures the risk associated with the security, was 0.89% on Monday.
AMZN Chase associated with Dow Jones Industrial Average index as well as S&P 500 with 12,498.04 employees with the Sales was 51.41 Billion with net income of 561.00 million.
AMZN’s stock surged during the trade to the maximum level at $218.42 and during the session traded at the lowest level of $215.22 but now at 9:51AM EDT the stock was at $216.29 by plunging -0.83%. AMZN has earning per share of $1.22 while it has 450.53 billion shares outstanding with institutional ownership of 66.57%.
Moving towards the competitors analysis, AMZN belong to Catalog & Mail Order Houses and other major market players in the industry are eBay Inc (NASDAQ:EBAY) shares surged 0.46%, Liberty Interactive Corp (NASDAQ:LINTA) plunged -0.57% and E Commerce China Dangdang Inc (ADR) (NYSE:DANG) surged 3.88%.