Burberry CEO Will Join Apple Inc. (NASDAQ:AAPL) as Senior Vice President Of Retail And Online Stores

Apple Inc. (NASDAQ:AAPL) has announced that Angela Ahrendts, CEO of Burberry Group plc (LON:BRBY) will serve as  senior vice president of the company retail and online stores.

Ms Ahrendts after leaving her position in Burberry in the spring will report directly to smartphone manufacture’s CEO Tim Cook.

According to press release of the US top smartphone maker, the company CEO has revealed   Ahrendts has indicated throughout her career that she is an extraordinary leader and has verified it through her track record.  While her post at Burberry will be replaced by Christopher Bailey, who is at present serving as chief creative officer at the company. After acquiring top seat in the company Mr. Bailey, will also maintain his previous position simultaneously, according to the statement of UK Company.

Burberry is a British cloth designer brand found 157 year ago, where Ahrendts is working as CEO since 2006, and will now step down in mid 0f 2014 to join the smartphone maker.

Ahrendts during her eight years stay at the company has rescued the British company, but her move from the company would lead to another run down in the number of female chief executives of FTSE 100 companies.

As well as her departure also increases some concern regarding limited female executives in the top UK business, following her departure there would be merely two women in charge of the country biggest firm that include Carolyn McCall at easyJet  and Alison Cooper at Imperial Tobacco. While previously the departure of Cynthia Carroll from Anglo American and Marjorie Scardino from Pearson has decreased the number of females who are leading the firms.

According to the2012 data of FTSE, she was the highest paid CEO with a complete package worth £16.9 million. During her tenure along with Bailey at the company the main focus was on the luxury market, rapid growth in emerging markets including China and boosting of its store base, after working on all these segments the company H1 on Tuesday the company report clearly mirror their work. Apple Inc. (NASDAQ:AAPL) shares advanced 0.66% to $496.04 in last trading session.

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